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Will my piece stretch out or shrink?Updated an hour ago

If cared for properly, your Pura pieces should hold their shape beautifully for years.

  • Stretching is most often caused by hanging knitwear instead of folding it. Always fold your sweaters and store them flat — hangers create shoulder distortion and can drag fine yarns out of shape.
  • Shrinking is almost always caused by heat. Avoid the dryer, avoid hot water, and avoid pressing knits with a hot iron. We recommend dry cleaning as the safest default; if you're washing at home, use cold water, lay flat to dry, and follow the care instructions on the label.

Our Care & Storage page has step-by-step guidance for washing, drying, storing, and reshaping if needed.

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